Security in a Data-Centric World

Reports of massive data breaches topped news feeds last year — and that won’t change anytime soon. Cybercrime is an extremely lucrative business. The overall market for cybercrime is estimated at anywhere from $450 billion to a trillion dollars and it’s growing. In fact, it is estimated that hacking will become one of the top grossing criminal activities in the world.

The difference now is that cybercriminals are more focused on small to medium-sized businesses (SMBs). They used to take a highly targeted approach and set their sights on enterprises because of their high-value data. But, they realized that SMBs have the same type of data — customer contacts, health data, credit card data, valuable intellectual property — just less of it. They also realized that most SMBs lack the budget, resources, and security knowledge to put an effective defense in place. To capitalize on this, cybercriminals are now taking an automated “spray and pray” approach, which is easier and much more lucrative for them, but very difficult to defend.

This session will take a look at new and emerging threats, explore lessons learned from 2017’s cyberattacks, and outline key elements of an end-to-end managed security service to protect your SMB customers.

You will learn about:

  • Current and emerging cyber threats: the what, why, and how.
  • Why the impacts of a breach are bigger now than ever.
  • Best practices for securing your customers’ business.

Speaker: Greg Mosher – Avast Business

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